I’m constantly reminded about the need for HR to “refocus”. I get it. I hear it at conferences, in journals, on social media. We need to refocus. That’s great. Normally the schtick is based one of two things,
We need to be externally focussed.
We need to be commercially focussed.
Both are true and yet both are incomplete assessments of the state of HR. The missing piece for me, the area that we should not speak, the real truth is,
We need to be more employee focussed.
If you speak to anyone in a consumer facing marketing function, they will wax lyrical about the need to focus on that consumer, to understand their behaviour, to open the channels of communication with them, to have a dialogue and to serve (yes, I said serve) them better.
But when we come to the world of people management, it appears we feel that employees are somewhat of an inconvenience that get in the way of good HR practice. If only it wasn’t for these pesky folk, we’d be doing great things.
Yes we need to be commercially minded and we need to understand the context in which our organisations operate. Yes we need to be confident with the financial aspects of our business and the economic conditions. But we also need to remember that our primary purpose as a function is to understand our employees’ needs better than anyone else. And to serve those needs.
I have a simple test, a simple analytic that I’ve built up over a few years when assessing what we’re doing and whether it is worthwhile. Ask yourself three questions,
Does it make life better for employees?
Does it make things simpler for managers?
Does it add tangible value to the business?
And if you can’t say yes to one of these three questions, then you should simply stop doing it.
Here is my challenge to you, give it a go, ask yourself those questions. You’ll be surprised what you find.