SMART objectives are stupid

I don’t think there are many employees, managers or people professionals in business that won’t, at some point in time, have been told to make their objectives SMART.  It’s the 101 of management training and something that has spread through organisations like Japanese bindweed.

If you’ve just landed from another planet, have been having a particularly long snooze, or are just very lucky and haven’t had the pleasure yet, SMART stands for:

Specific

Measurable

Achievable/Attainable

Realistic

Time-bound/Timely

The idea being that if you want to set a goal/objective then it should be all of these things – which is cute, but wrong.

My major issue is, that by the very nature of their construct, they’re limiting. They focus you on committing to do one thing, when another – which you may not have come across yet – might be three, four or five times better. The evidence to this is in the million plus performance conversations that happen each year when an employee is explaining that they didn’t do the five objectives they agreed, but have delivered x amount of other things that have added greater value.

Next, they’re entirely left brain and play to a Taylorian vision of business and process. They are the antithesis of creativity, innovation, and the search for exponential value add. It is hard to get passionate, emotional or excited about a SMART goal, because they’re intended to lock down your energy, rather than unleash it.

Finally, they’re linked to a performance management culture and approach that we’ve all pretty much decided is dead, done and buried – I know, I’ve been writing about it for ten years. The idea that there are such things as performance cycles, that we have the level of predictability and that we can improve organisational performance by setting a bunch of spurious goals and having a bad conversation once, twice or even four times a year through a “performance” review is nothing more than a hopeful, collective misnomer.

Let me tell you what works better – a shared and understood vision of success, empowered teams and individuals who are committed to creating that vision and leaders that coach, develop and support their teams. And whilst in one sense achieving this may not be SMART, it is sure to be the cleverest thing you could possibly do.

 

 

The power of five

Five years ago, I posted my first blog post on this site. One of the worst kept secrets in HR blogging is that I used to run a different site with a little more “artistic freedom”..…but enough about that for now. Five years is a pretty long time in this modern world, things change and move on. So what’s changed in that time and what has (maybe unsurprisingly) stayed the same?

The mystery of performance management – ironically, the first post I wrote here was about the need to take a more human approach in performance management. So is the fact that corporate after corporate is rushing to deliver the headline grabbing news that they’re ditching their annual appraisals evidence that this is happening? Absolutely not. It’s all a load of bull and they’ll be silently reintroducing some sort of system in the next two years. The point isn’t that you don’t need any system, it’s that you need a human system. Two very different points with two very different outcomes. VERDICT: NO CHANGE

The death of Human Capital Management – Not long after my first post, I wrote an attack on Human Capital Management. It was probably the first post that I wrote that caught the attention. It’s a phrase and a term that is only beaten into second place in the hall of shame by Employee Engagement (more of that later). HCM and human capital metrics are as 1980s as my fashion sense….and neither needs to be subjected to the masses. Fortunately, big data has replaced HCM as the numptiness of choice. VERDICT: DEAD AND BURIED

Ethical business, trust and authenticity – A theme over the last five years has been around ethics, trust and authentic business management. Don’t get me wrong, I”m an unashamed capitalist…BUT that doesn’t mean I think we need to rip a second a**e in each of our employees. For too long big, corporate FTSE100 businesses have lied and lied and lied some more. The string of corporate failures over this time have shown us that this is’t rhetoric, but simple truth. And in return we’ve seen and increasingly humble and apologetic approach. A new dawn? Don’t you believe it. Just a pause, the vultures are circling higher than before, but don’t believe they won’t be back. VERDICT: CEASEFIRE

The engaged employee – I said I’d be back to it, so why the surprise? Engagement is simply the most poisonous and frankly dangerous management concept of the last ten years. It makes the Ulrich Model look like a warm, soapy cuddle in the bath. Put simply, in the time that we have been talking about employee engagement, the happiness of employees has decreased. That’s not me talking, that’s a fact. And yet we persist. That’s either stupidity, or insanity. VERDICT: STILL BREATHING, BUT FIRST UP AGAINST THE WALL

Our profession and our professional body – Ok, so I know this one is going to be thrown back in my face *assumes the position*, but I have more confidence in both the HR professional and the CIPD than I’ve had since I graduated back in 1864. We’re generally talking about the right things, we’re willing to have an open debate and discussion and we are hearing voices from outside of the small select group of organisations that previously dictated the agenda. It’s promising, really promising. But not time to pop the champagne just yet. VERDICT: ON THE UP

I’m not going to dwell on HR, social technology and the like. You can read that in countless free “books”, but five more years? I doubt it. By then I’ll be transmitting direct in to your brains. So enjoy the freedom whilst you have it my friends…

I’m saving the good stuff for then.

Performance anxiety

I’m no fan of the performance review. In fact I’d class it as the single biggest example of the old joke about the definition of insanity being the repetition of an act whilst expecting different results.

It isn’t working? Then change the form.

Everyone hates performance reviews, they suck the life force out of managers, employees, the HR department and the leadership team. And yet, we kind of need them.

I was having a conversation with a friend last week and they were bemoaning the torture that is the annual performance appraisal. The sentiment went something like this,

“And then they expect us to review people against these stupid f***ing values that make no sense to anyone. Why can’t we just get in, get out and get the job done.”

And I’ve got some sympathy. We all like the idea of a quickie. The performance equivalent of a knee trembler behind the bicycle shed.

But the thing is this, if you think about the best manager you’ve ever had, if you think about the best team you ever worked with, if you think about the most problematic experience you’ve ever had at work. Was it because of the delivery of the work, or was it because of the behaviours and the personal qualities?

My guess is the latter.

The challenge for us in HR, the challenge for those of us who aren’t sleep walking towards conformity and a mediocre stupor, is to think about how we reinvent and rethink this important aspect of our working lives.

– We know the value of human and heart in the workplace, and yet we systemise it to the point of ridicule and derision.

– We know the value of feedback and honest, open discussions, and yet we develop such complex processed that it becomes a task in itself.

– We know that what we have isn’t fit for purpose and yet we persist in tinkering not transforming.

And yet, I just can’t come up with an answer.

That’s what is on my mind. What’s on yours?

Performance management – a human approach

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HR people typically over structure. Whether the profession attracts people who need structure, or whether the insecurities of being in HR leads to it is a subject for another day.  But nonetheless, the structure is there and in many cases becomes an incapacitating force against driving business performance.

Nowhere can this more keenly be observed than in the struggle for a performance appraisal or management system that works.  I can’t count the number of times that I have seen and been involved with the redesign, revamp, and yes, restructure of a process that was meant to drive the performance management culture, but ended up being an unpopular, badly used and inhibiting mechanism.  And the reason for this is that the structure that we are trying to apply, in itself is the down fall of the process.

Consider this.  I have two children, both are very different and both are equally as wonderful and as valuable to me.  If you asked me to assess them against a set of criteria, say…academic ability, creativity, helpfulness around the house, sense of humour and ability to pick their pants up off the floor then they would both score very differently (for the record neither would score highly on that last category.  So which is the best child? Well of course, neither is the only answer.

But yet we feel somehow the need to apply such structures to our businesses to try to force “the conversation” normally through a fear that managers aren’t doing it “properly”.  And rather than exploring why that might be and what we can do to facilitate this, instead we structure and apply process neither of which lead to any better conversation.

If you work in HR, you are used to delivering good and bad messages because we spend our time doing both.  If you work in other areas of the business you don’t necessarily have that experience and so it feels like a big deal and no form or rating system in the world is going to help that.  But coaching, support and practice will.  We don’t need a form, we don’t need to compare people with one another and we don’t need a competency framework.  Leave it free form and humanistic and focus your energies on helping people out of their comfort zones.