When recruiting gets tough

I’ve mentioned before that I started my career in a recession and how the process of getting my first job was utterly soul destroying. To this day, I still have the rejection letters that I received from the hundreds of companies that bothered to reply as a reminder of how it feel to be on the receiving end. The letters are almost uniform in their nature, with banalities mentioning the number of candidates, the fit to the role, but with little specificity or anything of any help.

A quick scan through Linkedin will show you that many are in that current position. And with headlines in the news about the thousands of applicants for roles it can all feel bleak and difficult for candidates. At the same time, hard pressed resourcing teams are finding themselves faced with increasing numbers of applicants and in many cases, simply do not have the time or resources to handle the new volumes in their existing processes.

It is a tricky mix. But one that those of us in the industry need to work through.

We need to automate but not depersonalise – automation can be a big help, many organisations will have a system of some sort for recruitment. But at the same time, we need to understand the impact that a cold automated email has on the morale of those seeking work. The wording that may have been acceptable six months ago, may seem clumsy and uncaring now.

We need to balance the effort of the applicant with that of the resourcer – there is a temptation to introduce a whole load of exercises or tests to reduce the number of applicants. That’s fine, but if you’re going to ask an applicant to spend an hour of their time to do these, you better provide them with something more than a simple email. The more you’re asking candidates to put in, the more you need to give back.

We need to be open to all – I’ve seen a lot of well meaning people say that they are going to prioritise those who have been made redundant. Others copying and pasting statements about being willing to help “anyone they’ve worked with in the past”. Whilst I understand the sentiment behind these, they’re both discriminatory and unfair. We cannot know the background of all our candidates, so we need to treat them all the same.

We need to ask for what we need – The qualifications shambles that has taken place over the last few weeks should act as a blunt reminder that qualifications are not a good means of selection. Nor is asking for prior experience beyond the needs of the role. Now more than ever, we need to specify only those things that we need, it may increase the number of applicants, but it is also more likely to get you the best hire.

We need to be humble and care – Every applicant is a person, a human being, with a unique story. They’re not a candidate number or a CV. Our focus on candidate experience should increase during this time, even if our approach to it needs to change. We may not be able to handle things in exactly the same way as before, but we should care about candidates equally, if not even more.

Frugal HR

There was a time when the newspapers were full of the “end of DIY”. We were all so cash rich and time poor that it was much easier to get on the phone (or increasingly the internet) and get someone to come and do it for us. Broken gutter? Kitchen door not working? Skirting board looking a bit 1960s? And within a click or a call we were all good…disposable income spent, time saved, work carried out.

The thing is that underlying this apparently virtuous circle of events was a slightly darker reality. We were slowly becoming unable to carry out these relatively mundane and low skilled tasks. Why learn to do something, when it is quicker and cheaper to call someone in to help? Why bother debasing ourselves to these menial tasks, when we have so much more important things to focus our minds on? Like which of the 96 TV channels we are going to watch an American import on this evening.

But wait. What is this? Is this some attempt at a social critique of our times?

No, not really. Just a cack handed metaphor for the way that I see the HR profession developing. You see, back in the early days of my career, when livestock filled the street, we were all obsessed by the pending devaluation of the florin and Cliff Richard had just had his first number one hit, HR people had to do fairly much everything for themselves. So we weren’t called HR then, but that is another story and one that I don’t have time or space for here.

External consultants were few and far between. Ok, you might pull in a Compensation or Remuneration specialist to help you with your pay strategy, benefit review or a bit of job evaluation, you’d have a Recruitment Advertising Agency that might advise you on your copy or your “house style” and of course your legal advisors to tell you what you shouldn’t do, but not what you should do (there are a range of options…..). But that was fairly much it. The rest, you used your internal knowledge, your external networks and if you couldn’t get the answer, you researched and created.

Of course, that was after the last recession and budgets were tight. But as young HR professionals we learnt to turn our hands to a number of things. We might not have been experts, but we knew a bit about fairly much everything.

L&D? Check. Resourcing? Check. Employee Relations? Check.

And here is a thing…..we used to represent the company at Tribunal ourselves.

Over time I’ve seen things shift. Partly because the economy picked up and we had more “disposable cash” in our budgets, partly because we were being constantly bombarded with articles and case studies about companies that had implemented x, y and z (the organisational equivalent of keeping up with the Joneses) normally instigated by the suppliers with the sole aim of showing their wares in the market place and drumming up more business and partly because of the shift to the Business Partner model which led HR generalists to think that they were too strategic and important to sully their hands with the likes of practical HR solutions when they could be sitting in meetings talking about……stuff.

Rather than reskill the profession, which is what many would like us to believe, in many cases we have instead deskilled the profession. There is only so much room for strategic thinking within human resources. So what value is being added by the others?

In the same way that many of us have to learn to tighten our belts at home, to rediscover lost skills for cooking, sewing, mending, fixing, creating….the current economic situation offers an opportunity for HR professionals to really hone their skills and to become proper generalists. There will always be a need for external support and guidance, but that will never beat the learning of new skills, the development of our own abilities and the broadening of our own talent profiles.

There is time to think about the greater bigger issues of the workplace, there is a need to consider the greater strategic issues of the day, but a good HR professional also knows what great looks like and how to deliver it themselves. Being practical, being hands on, these aren’t bad things. The sooner we get the balance back in our professional lives the better.

And given the economic environment that we’re in there is no better moment to start than right now. And who knows, we might all have a little bit of fun in the learning process too! Now who could argue against that?