HR for the many, not the few

Sometimes I can’t help thinking that we’re having the wrong debate.

Scratch that.

It’s not sometimes, it’s most of the time.

We’re having the wrong debate, because most of the participants are looking at the world through a single lens:

A middle class, professional, privileged lens.

We have an obsession with the elements of work that matter most to us, but least to the majority of people. It’s the same reason that HR has such a bad reputation, because we fiddle with the inconsequential without addressing the fundamental.

The future of performance management? The social organisation? Reconstructing  the working week?

None of these mean anything to someone holding down four jobs in order to keep food on the table. And I could go on…

Headline grabbing announcements about allowing people to take as much holiday as they like. Unless they work in the support functions….or in service roles….or customer facing….

What about the living wage and the impact on regional employment, zero hours contracts and employment instability, the deskilling of jobs through technology? And I’m not talking about from a legal perspective, but a moral, ethical and cultural approach. How we tackle these issues in real time, in real organisations.

If we believe in good work, we believe in good work for everyone. We believe in creating safe and productive workplaces where everyone can contribute to the best of their ability, where everyone is treated with respect and dignity. Where everyone can grow and develop, should they want.

I’m not arguing that we shouldn’t be creative, far from it. I’m arguing that we should be using our creativity, our knowledge and experience to deal with the issues that challenge the many, not the few. I’m arguing that we should be targeting work and interventions that matter to everyone.

The credibility of HR is only enhanced when it makes people’s lives better and damaged when it seems to make the existence of a select group better, whilst ignoring most.

Our challenge is to ask ourselves whether we’re trying to benefit all….or whether our practice is grounded in making it better for some, which almost inevitably, will include ourselves.

Because that, would be selling ourselves short.

The 5 future trends that HR needs to embrace

Technology is getting smaller

As a child of the 70s and 80s, I know all about BIG technology. Seriously, guys these days don’t know they’re born. I had to wear a back pack for the batteries to support my first Walkman (yeah, I know…..what’s one of those?) and that’s before I talk about my first mobile phone…..which was great. As long as you were within three minutes of a charger.  Not forgetting that it used to take a small army to return the TV to Radio Rentals when you wanted to upgrade to push button technology.

But here is the thing. Whilst hardware has got smaller, so has software. Smaller and a hell of a lot more powerful. There is a platform or solution for almost every single thing you do within the HR department. Hell, thinking about it there is probably even an app that mopes about having a seat at the table too. We should be engaging with this new small technology, seeing where it fits into our business, deploying it effortlessly and through it creating a better employee experience.

Employees are getting pickier

Which brings me on to the next point. Things are picking up out there and people are starting to think about whether they really want to spend another five, ten years dealing with the same rubbish that they’ve had to put up with since 2008. Just being big is no longer going to cut it, just being the market leader is cute, but doesn’t get you a cigar. What is it that you have that makes it a different experience for employees?

You can’t guarantee a job for life, or a gold-plated pension scheme. You probably can’t even promise decent career progression because you’ve been so busy flattening your organisational structures to take out management layers and cost. So what do you have to offer? What is it that makes you REALLY different? Why on earth should anyone work for you?

Talent is getting broader

Fortunately for you, talent pools are getting bigger. You just haven’t worked it out yet. But that’s ok, that’s what I’m here for. You can thank me later. So here’s the thing, the “war for talent” has never really been about talent, that’s just the label they put on it to scare your CEO. It was a war for qualifications and in some way skills. But that’s all about to change, because qualifications are going to become more or less obsolete.

Why? Because the things that you learn at school, at college, at university are great, but they’re going to be irrelevant to the workplace almost as soon as you graduate. Instead what you need to be looking for are the adaptable, self-learning, flexible, curious people who won’t come in to your business expecting everything to be like it was at business school. Because they never went. And these people, are everywhere, you just need to open your eyes and look differently.

Culture is becoming realer

Which brings us on to culture, or, “how things happen around here”. Because you know what? It really makes a difference. I’m not talking about trying to be Zappos or Google. You’ve got more chance of waking up alongside your secret crush of choice. Which is exactly the point. We’re all different, we like different things, we have different looks and we want different outcomes. And so do our organisations.

Being real and open about who you are as a business, accepting your lumps, bumps and blemishes, but being proud of your good bits (no matter how soft a focus is needed) is going to deliver a better performance.  Identifying who you are, getting your senior team comfortable with that and dropping the pretence of being something you’re not. Enough of the authentic leadership babble, we need to start talking about authentic business.

Reward is getting harder

Well, there had to be something that was a bit of a suck in the top five. And this is it. Because the way in which we pay individuals has been pretty static for the last fifty years. The way in which we structure reward is archaic and no longer fit for purpose. I’m not just talking about the cash that you take home to pay the bills and buy the monthly takeaway, I’m talking about the entire reward and compensation framework.

When you look at new entrants to your market, they’re offering entirely different compensation terms. And if you want to compete with these guys for the best people, then you’re going to have to think about how you pay and reward. People aren’t interested in a job for life, the benefits that you offer were drawn up by a 50-year-old white guy, some time in the 80s because they frankly just don’t cut it. Don’t believe me? Take a look at the “what we offer” of most corporate websites and then tell me how inspired you are. Then think about change.

The future of work is…

A recent fad appears to be making predictions about the future of work. Made by the same demographic that watched Tomorrow’s World in the 70s and proclaimed that by the year 2000 we’d all be going around in flying cars and eating meals in the form of pills.

The excitement is real and genuine, every time a high-profile organisation does anything goofy, we hear “that’s the future of work”. Which totally misses the point. This isn’t about,

  • Social connection
  • Collaboration
  • Mobile technology
  • Holacracy (I can’t even bring myself to say it)

At the end of the day, the basis of work is an exchange of labour for reward. Not much changing there any time soon.

Too much of the debate is led by the middle-income, middle class, semi professional demographic. Who, it seems to me, are forecasting what they would like to see happen rather than basing it on anything solid.

So what are the trends that we are definitely seeing?

But none of these things are new. We’ve seen them all before. In fact, they represent the trend for significant parts of the history of work and employment.*

  • A gap between rich and poor
  • The skilled and the unskilled
  • Regional wealth
  • Longer working life and the dependence of the infirm*

In some ways, you could argue that the last fifty years have been the blip. When we look at the future of work, we need to look a little bit further afield…..

But it isn’t forward, it’s back.

And there’s not a single, shiny new management trend in sight. Just a significant challenge for all of us involved in the world of work to face up to.

*UPDATE: Thanks to @FlipChartRick for seeking clarification on this point. The use of the word “trend” is perhaps a little loose and reality might have been a better choice of words.

Technology is HR’s biggest asset

Last week was a bit of a tech week. Starting in Sydney at the incredible HR Tech Fest and ending in Berlin at a digital “bootcamp” (including a visit to the games developer Wooga) looking at the latest consumer digital developments. Having finally got back to some semblance of normality, there are a number of things buzzing around my mind, causing me to reflect and think about the future of our profession.

1. Our employees are consumers, and as such are increasingly immersed in technology. If my expectation of the world is one where I can do pretty much anything at the tap of a screen, then why would my expectations be any different at work?

2. HR technology has changed and is changing. The future of technology is not the big, sole vendor, enterprise systems (although they are still dominant) that restrain you to one platform and one solution. The future is individual, integrated multiple vendor solutions that are best fit for your organisation.

3. We have the opportunity to excite and engage employees through the use of technology, rather than report on and process them. In the same way we willingly spend our time (and money) on consumer technology, the right solutions will lead the right behaviours and engagement within our organisations.

4. Cloud based and SaaS (software as a solution) technologies improve our ability to implement technology more quickly and at lower cost. Gone is the need for long project plans and implementation projects, we can trial, measure and develop a lot more easily. But successful implementation still comes down to good training and communication, nothing has changed there.

5. The opportunity to take our HR technology out of the work environment and in to the home, the commute, the coffee shop or the pub is going to become crucial. Being fully mobile, fully portable, whilst remaining secure is going to be a challenge, but our expectations as consumers is to access the content and services we need, when we need them, wherever we need them.

6. Good technology means good data. And intelligent use of data, as we know, is critical to understanding and leading our organisations to be better.

But the big tech-away (did you see what I did there?) for me, is that as an HR leader, you need to understand and embrace the opportunities offered by the new generation of technology solutions. It isn’t good enough to say, “I’m not a technology person” in the same way it isn’t acceptable to say, “I don’t do numbers”. The HR leader of the future is going to be immersed in technology and see it as their greatest asset.

If that isn’t you, then its time to brush up. Otherwise, you’d better start looking over your shoulder.