Do you have an ambition? I’m not talking personally – whether you want to walk on the moon, play the violin, or live by the sea is really a matter only for yourself and your loved ones. I’m also not talking about your career trajectory. I’m talking about the work that you do and the impact that you have.

It strikes me that we often make a big leap between personal ambition and organisational vision, but miss some of the most important elements in between. Most of us work every day, we attend a place of work and we do a lot of tasks – but for the sake of what?

As good corporate citizens we all adhere to the broader corporate visions and of course, we understand the role that we contribute towards them. But is there something else that falls in between? Something that operates on more of an emotional level?

For me that’s ambition.

When I work, I know what I want to deliver and I know what I want to achieve. I know what I need to do and I know the difference I want to make. It won’t necessarily happen immediately, often it takes significant time and effort. But it connects the work that I do to an overall purpose – it’s what is important to me.

I wonder what the power of team ambition would and could be, how it could help shape and form the work that we do into something that means and matters more. Not just about vision – that can feel too far away and ethereal – but something more concrete and emotionally engaging.

By its nature, ambition is big, bold and beautiful. It forces the mind to think beyond the immediately achievable, but to something that generates both sense of positivity and reward. It is worth the struggle, because it means something and it matters.

What’s your ambition? And how would achieving it make you feel?