Author Archives: Neil

  1. Essential HR marketing

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    October 27, 2014 by Neil

    Every day we are ultimately marketing and selling our work to our colleagues within the business. It is not something that we should be afraid of, far from it. We should be constantly focused on our target markets and delivering our messages in ways that excite, compel and engage. And moreover, designing our products with that end user in mind.

  2. The consumerisation of #HR

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    October 20, 2014 by Neil

    We have made our organisations to complex and over managed. We need to take a step back and work harder on simplification. But more than that we need to consumerise our offering, to think of employees and managers as the end user and design interventions around them. If we’re serious about adding value, let’s create the value that people want. Not the value we think they need.

  3. You’re not as big as you think

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    October 13, 2014 by Neil

    There is a lot of talk at the moment about HR and big data. The thing is, that most companies don”t have enough employees or data for it to be considered medium, never mind big. Once again we are chasing a myth and creating an industry from a fad.

  4. Engage your brain

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    October 6, 2014 by Neil

    There is an intrinsic stupidity in our focus on employee engagement. But it isn’t the thing that you probably think I’m going to say. Th stupidity comes from our belief that we create engagement, not disengagement.

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